20 August 2016
AsiaOne
Media Coverage
Three BA(Hons) Design Communication students, Amos Chew, Larries Ng and Tiffany Tan, from LASALLE came in tops at this year's Crowbar Challenge, beating 18 other teams to come up with the best marketing campaign for news and lifestyle website AsiaOne.
Creative director from Publicis Singapore, Adrian Yeap who is amongst the panel of judges told AsiaOne that "it was very clear" when it came to choosing the winner. He added that the winning work "demonstrated a strong understanding of human behaviour which is at the core of all the strongest ideas."
Read the full article on AsiaOne.
